OUR CRAFT

Work that earned its numbers.

Health & Beauty, real estate, automotive, finance — the campaigns and what they returned.

1. BRAND DEVELOPMENT

An art gallery featuring several vibrant, abstract paintings, including a colorful portrait of a woman's face.

SVR — SKINCARE · LAUNCH & IMC

A new generation of derma, launched to go beyond skincare.

Launched SVR's new hero product with one integrated push — landing 170% over KPI.

2. IMC PLANNING

SVR — SKINCARE · LAUNCH & IMC

A new generation of derma, launched to go beyond skincare.

Launched SVR's new hero product with one integrated push — landing 170% over KPI.

L'ORÉAL — BEAUTY · SHOPPER LOYALTY CAMPAIGN

Turning drugstore receipts into 5,839 qualified customer profiles.

Ran a nationwide bill-scan reward campaign for Maybelline, L'Oréal Paris, and Garnier — capturing 5,839 customer records at 48,136 VNĐ per lead.

ROHTO — BEAUTY · SHOPPER LOYALTY CAMPAIGN

A 15-day pilot that turned Big C receipts into 640 customer profiles

Ran a receipt-scan lucky wheel campaign for Rohto's 30th anniversary across Big C stores — capturing 640 customer records from 887 submitted bills in a 15-day pilot.

3. MEDIA BUYING

MG MOTOR — AUTOMOTIVE · LEAD GENERATION

A Zalo funnel that turned qualified leads into 94% follow-ups.

Built a CPL-driven native ads + Zalo funnel for the All New MG5 — converting 65% of raw leads into qualified ones, with 94% follow-through.

DERMATOLOGICAL BEAUTY

DERMATOLOGICAL CASE STUDY

Ran two dermatological beauty campaigns — Eucerin's high-visibility mobile ads and Obagi's personalized Zalo consultations — pairing broad-reach awareness (2.5% CTR) with one-on-one conversion (101% over KPI)

THE ASPIRA — REAL ESTATE · PERFORMANCE CAMPAIGN

A rate-relief campaign that turned hesitation into 109% over KPI.

Turned interest-rate hesitation into action for The Aspira across Facebook, TikTok, and YouTube — landing 109% over KPI.

AN GIA — REAL ESTATE · BRAND CAMPAIGN

A lifestyle-first launch that reached 7.5M and converted at 2.9% CTR

Launched The Gió Riverside's "Tháp Gió Đông" tower with lifestyle-led social content — reaching 7.5M, 4.7M engagements, and a 2.9% CTR.

JCB — RECRUITMENT · DIGITAL OOH

163 buildings, 350 screens, 16M+ views in one month.

Ran a one-month elevator Digital Frame campaign for JCB's hiring drive across 163 Grade-A buildings in HCMC and Hanoi — reaching 16M+ views.

4. CREATIVE COPY

THE ASPIRA — REAL ESTATE · PERFORMANCE CAMPAIGN

A rate-relief campaign that turned hesitation into 109% over KPI.

Turned interest-rate hesitation into action for The Aspira across Facebook, TikTok, and YouTube — landing 109% over KPI.

CONTACT

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Tell us about your brand and your goals. We answer within 2 working days — with thoughts, not a template.